Verdict
The listing for a 2021 Kubota SVL97-2 with 765 engine hours on Highway Equipment Сompany is assessed as a scam after a buyer reported wiring $26,450 and receiving no equipment.
Company details
The following contact and address information appears on the seller's site and is presented here as the operator published it.
| Detail | As published on the site |
|---|---|
| Trading name | Highway Equipment Сompany |
| Address | 3 Prodelin Way, Millstone Township, NJ 08535, US |
| Phone | +15514655183 |
| sales@highway-equipment.com |
Listing claims versus outcome
The listing text advertises a 2021 Kubota SVL97-2 Tracked Skid Steer Loader with 765 engine hours and an asking price of $26,450. The listing's sales language centers on the machine and its hours as the primary verified facts available to a buyer.
According to a buyer's account, the buyer wired the full asking price of $26,450 by bank transfer and never received the machine. That account is the central evidence that the item advertised and the transaction outcome diverged completely.
Listing-forensics red flags
- The listing cites 765 engine hours and a $26,450 asking price, but the transaction ended with no delivery of that specific unit.
- The domain is brand new, which is a strong signal to check provenance and cross-reference other dealer records.
- The published street address is present on the site but the record shows no confirmed physical lot linked to that address.
- The registrant uses a privacy service rather than a verifiable corporate contact record.
- The site publishes no dealer licensing or proof of local business registrations tied to the trading name.
Domain and contact signals
The domain highway-equipment-company.com was created recently and uses Cloudflare nameservers chip.ns.cloudflare.com and vera.ns.cloudflare.com. The site serves HTTPS and returns a normal homepage response.
New registration, privacy-protected registration details, and an absence of third-party dealer listings that match the trading name are consistent signals that require independent verification before funds are sent.
Timeline
- Domain registration logged as 2026-09-11, shortly before the buyer's contact with this publication.
Steps the listing-forensics approach recommends before paying
- Obtain and verify the machine serial number or VIN, and confirm it matches photos that include an identifiable yard or background.
- Request a recent, datestamped video showing the posted machine running, with a visible odometer or hour meter and a clear shot of the serial plate.
- Run a reverse image search on all listing photos to see if they appear on other sites or prior listings.
- Confirm the published physical address corresponds to a real equipment yard by checking aerial imagery, local business directories, or a site visit by a third party.
- Verify the domain registration age and the registrant contact data in public WHOIS records; a new domain and privacy redacts should prompt extra caution.
What to verify before paying Confirm the unit identification, ask for live video that shows the machine and hour meter, confirm the seller will allow local inspection at the published address, and verify the domain registration and business contact details independently. If any of these elements cannot be supplied or independently confirmed, pause the transaction and seek alternative sellers with verifiable inventories.